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Intelligent Insurance: A Blueprint for AI-Driven Transformation

AI has been a part of the insurance industry for some time, but its adoption varies significantly based on insurance type, geography and the distinction between legacy insurers and insurtech disruptors.

March 2025

The emergence of generative AI, along with the next wave of autonomous and agentic AI systems, is unlocking entirely new possibilities for innovation across the sector.

However, while some insurers are doubling down on AI investment to drive competitive advantage, others remain cautious, either due to regulatory concerns, legacy constraints, or uncertainty about AI’s long-term impact on their business models. This growing divide between AI leaders and more conservative adopters will shape the future trajectory of AI-driven transformation in insurance.


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